Rebranding – What Does This Mean?

Rebranding is the reshaping, remodelling and recreating of your business trademark and brand identity.

It involves more than making a few changes to your established brand; you are basically restructuring your powerhouse and developing new, improved strategies that will enrich your business and create a closer bond between you and your clients.


Check out this resource guide for rebranding.  https://blog.hubspot.com/marketing/rebranding

Here are some great examples of rebranding. https://www.business2community.com/branding/10-excellent-rebrand-examples-that-give-new-life-to-old-brands-02121889

TASK

In this project, you will choose a local business and perform a rebrand of their company.

To complete this task you will need to provide the following business documents.

Option 1 - Logo Rebranding:

1. Logo - Redesign 
2. Letterhead - 
3. Business card - 
4. Invoice form. - 
5. Full Page Advertisement -

Option 2 Marketing Strategy Redesign:

Create a trifold handout that reenvisions the company of choice.  

See the Siemens or Tupperware example from here: https://www.business2community.com/branding/10-excellent-rebrand-examples-that-give-new-life-to-old-brands-02121889

Image result for tri fold company brochureImage result for tri fold company brochure

Last modified: Wednesday, 11 March 2020, 9:24 AM